Planning Annual Marketing Plan will be received electronically at site listed below until 1:00 PM Central, Tuesday, August 17, 2021.
The necessary expertise will include but not be limited to: leveraging industry best practices and data driven decision-making to inform strategy, the creation and execution of an annual gift planning marketing plan with the ultimate goal of engaging more legacy and gift of asset donors by driving traffic to our gift planning website and uncovering planned giving prospects via direct mail and survey mechanisms.
Services include research, prospect development, gift administration, annual giving, marketing and communications, gift planning, business intelligence and technical architecture. The Communications, Marketing and Engagement unit is an umbrella term to describe three communications teams: Digital Marketing, Donor Communications and Internal Communications. The Digital Marketing team is most relevant for this SOW request.
