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Marketing & Advertising / Media Buying / Video & Audio Production Bid Number: 102049 Due Date: 5/20/2020

Marketing & Advertising / Media Buying / Video & Audio Production Bid Number: 102049 Due Date: 5/20/2020

C.5.13 Social media monitoring/ listening services and online reputation management, including providing industry benchmarks, competitive analysis, social engagement analytics/metrics and planning. C.5.14 Experience in customer relationship management (CRM) software, including lead generation and moving prospects through a sales funnel, communication/marketing plans for email scheduling, direct mail, digital marketing, A/B testing, etc.

Bid (w/ Min Quals)Price OnlyRFP: Double Envelope ProposalTORFPCost breakdownRFP: Triple Envelope ProposalService purchase - Fixed FeeService purchase - T&MQuick QuoteMain CategoryIssuing AgencyProcurement Officer / BuyerEric PFISTERSee AllEmail Summary:University of Maryland Global Campus (“UMGC” or the “University”) is soliciting proposals for advertising media buying services.

strategy for services normally associated with multicultural advertising, marketing and communications for BWI Thurgood Marshall and MTN Airports as more fully described in this Request for Proposals (RFP).

See attached RFQ N00189-22-Q-Z401 Amendment 0001

See attached RFQ N0018922QZ401 Amendment 0001. Disregard previous NECO/SAM posting referencing amendment numbers 0002 and 0003. There is only one amendment (Amendment 0001).