Billboard Advertising

Added:
Aug 28, 2018 5:21 pm Solicitation Number: W9124X-18-Q-5018

Notice Type: Special Notice
NOTICE OF INTENT TO AWARD A SOLE SOURCE PROCUREMENT FOR BILLBOARD ADVERTISING
The Nevada Air National Guard Recruiting and Retention intends to issue a sole-source contract to Lamar Advertising to provide Lease of 7 permanent billboards in the greater metropolitan areas of Reno/Sparks (5 billboards, minimum size 10'x22'), Fernley (1 billboard, minimum size 14'x40') and Winnemucca (1 billboard, minimum size 14'x40'), Nevada. The billboards shall be positioned in highly visible (illuminated during hours of darkness), heavy traffic locations to be clearly visible from 150ft by motorists. All locations will be in locations targeting the Nevada Air National Guard demographic of young adults ages 18 - 25. Locations within the Reno/Sparks market area will rotate on a routine basis and all market area billboards must be maintained in good condition for the entire duration of the

contract. Lease period will be 15 September 2018 through 14 September 2021. This requirement is for the Nevada Air National Guard Recruiting and Retention section at 1776 National Guard Way, Reno, NV 89502. See breakdown of item requirements below.
The statutory authority which permits other than full and open competition for this acquisition is 10 United States Code (USC) 2304(g)(1)(A), as implemented by Federal Acquisition Regulation (FAR) 13.106-1(b)(1); where soliciting a single source is identified to provide the requirement and has been determined that the circumstance deems only one source reasonably available (i.e., brand name) (see attached Absence of Competition). The anticipated contract will be a Firm-Fixed Price (FFP). All qualified sources must respond no later than 5:00 PM, PST on 7 September 2018.
This special notice is effective through Federal Acquisition Circular 2005-100 effective 22 August 2018 and Defense FAR Supplement Publication Notice 20180824 effective 24 August 2018. It is the contractors' responsibility to be familiar with applicable clauses and provisions.
This requirement is announced under Other Than Full and Open Competition under North American Industry Classification System Code (NAICS) 541850, Outdoor Advertising, and the size standard is $15M; FSC: 9905.
CLIN 0001: Billboard Lease (Base Period)
Extended Description: Lease of 7 permanent billboards in the greater metropolitan areas of Reno/Sparks (5 billboards, minimum size 10'x22'), Fernley (1 billboard, minimum size 14'x40') and Winnemucca (1 billboard, minimum size 14'x40'), Nevada. The billboards shall be positioned in highly visible (illuminated during hours of darkness), heavy traffic locations to be clearly visible from 150ft by motorists. All locations will be in locations targeting the Nevada Air National Guard demographic of young adults ages 18 - 25. Locations within the Reno/Sparks market area will rotate on a routine basis and all market area billboards must be maintained in good condition for the entire duration of the contract. Period will be 17 September 2018 through 16 September 2019.
Quantity Unit of Issue
1 Job
CLIN 0002: Billboard Lease (Option Period One)
Extended Description: Lease of 7 permanent billboards in the greater metropolitan areas of Reno/Sparks (5 billboards, minimum size 10'x22'), Fernley (1 billboard, minimum size 14'x40') and Winnemucca (1 billboard, minimum size 14'x40'), Nevada. The billboards shall be positioned in highly visible (illuminated during hours of darkness), heavy traffic locations to be clearly visible from 150ft by motorists. All locations will be in locations targeting the Nevada Air National Guard demographic of young adults ages 18 - 25. Locations within the Reno/Sparks market area will rotate on a routine basis and all market area billboards must be maintained in good condition for the entire duration of the contract. Period will be 17 September 2019 through 16 September 2020.
Quantity Unit of Issue
1 Job
CLIN 0003: Billboard Lease (Option Period Two)
Extended Description: Lease of 7 permanent billboards in the greater metropolitan areas of Reno/Sparks (5 billboards, minimum size 10'x22'), Fernley (1 billboard, minimum size 14'x40') and Winnemucca (1 billboard, minimum size 14'x40'), Nevada. The billboards shall be positioned in highly visible (illuminated during hours of darkness), heavy traffic locations to be clearly visible from 150ft by motorists. All locations will be in locations targeting the Nevada Air National Guard demographic of young adults ages 18 - 25. Locations within the Reno/Sparks market area will rotate on a routine basis and all market area billboards must be maintained in good condition for the entire duration of the contract. Lease period will be 17 September 2020 through 16 September 2021.
Quantity Unit of Issue
1 Job
A determination by the Government not to compete this proposed contract based upon response to this notice is solely within the discretion of the Government. Responses should be e- mailed with: Attention 152 MSG Contracting Office to usaf.nv.152-aw.list.fal-msc-contracting@mail.mil. No telephone or fax inquiries will be accepted.
Please note that this is not a request for competitive offers. However, all interested parties who believe they can meet the requirements are invited to submit in writing complete information describing their ability. Information received as a result of this notice will be considered solely for the purpose of determining whether to conduct a competitive procurement. A determination by the government not to open the requirement to competition, based on responses to this notice, is solely within the discretion of the government. If the contracting office has not received any affirmative written responses by 5:00 PM, PST on 7 September 2018, intent is to award a Sole Source purchase order to Lamar Advertising.
This synopsis is for information and planning purposes only. It does not constitute an invitation for bid, a request for proposal, or a request for quote and is not to be construed as a commitment by the Government. No costs will be paid for any charges incurred in responding to this synopsis.
The POC for this special notice is:
Mr. Jason C. Huth and TSgt Alex Norris (775) 788-4662 or (775)788-4663 jason.c.huth.civ@mail.mil or alex.t.norris.mil@mail.mil
List of Attachments:
- Attachment 1: Redacted Absence of Competition
- Attachment 2: Solicitation with Provisions & Clauses